Describing 7shifts
Sometimes 7shifts sounds a lot like "7 ships." Let us assure you, we are not a pirating company!
7shifts is employee scheduling software designed specifically for restaurants. We help managers and operators spend less time and effort scheduling their staff, reduce their monthly labor costs and streamline team communication.
Founded in Saskatoon, Canada, in 2013, with offices in Toronto, 7shifts is the restaurant employee scheduling solution for more than 150,000 restaurant workers across North America, Europe, the Middle East and Australia. 7shifts is used by growing multi-unit restaurant groups including: Xi’an Famous Foods, Andy’s Frozen Custard, Black Rock Coffee Bar, and many others. More than a scheduling platform, 7shifts empowers restaurant managers to optimize their workforce to better manage employees, resulting in reduced labor costs. 7shifts has secured $4.5 million in funding, led by Tandem Capital and Relay Ventures.
The “7” is always written as a number, followed by “shifts” in lowercase with no space between.
Screenshots and photos
Looking for high-res pics of the handsome products, people, and places of 7shifts? You’re in the right place.
Our logo & icon
Meet the 7shifts logo and icon. We're rather fond of these two elements—they're key parts of our visual identity and they symbolize who we are. It's important that each element is used properly and consistently to maximize impact, so we've provided plenty of helpful guidelines in this section.
This is our logo, the one that should always be used. There are two versions to ensure optimum legibility.
Logo
This is the main 7shifts logo. It should be used in this form whenever possible
Inverted Logo
This version with the white wordmark works well on dark and busy backgrounds
Our regular and inverted logos can be placed on white and dark grey respectively, and our black and white monochrome icons can be placed on white and orange respectively.
Our logo and icon works best when it has enough room to breathe. These elements should not collide with other elements on the page. Our logo and icon’s exclusion zone around the element is equal to half the height of the icon.
How to use and not use our beautiful logo. The logo should not be transformed, distorted, or modified from what is provided.
The full color logo only appears on white backgrounds.
The logo with a revered wordmark only appears on dark backgrounds like black.
The fully revered logo only appears on orange backgrounds.
Do not stack the icon over our logo.
Do not add effects to the logo such as glows or drop shadows.
Do not rotate our logo.
Do not distort or skew our logo to fit a space. Please scale proportionally.
Do not show the logo without the icon attached to it.
Do not use the wrong logo on the wrong background. This will result in low contrast.
For best legibility (and for anyone over 50), please adhere to these rules for sizing our logos.
The 7shifts logo should never be smaller than 100px width in digital or 20mm in print.
The 7shifts icon should never be smaller than 20px in digital or 6mm in print.
Our Colors
Orange" you glad we put in the HEX, RGB and CMYK colors for your convenience?
Orange
#FB7448
R251 G116 B72
C0 M54 Y71 K2
White
#FFFFFF
R255 G255 B255
C0 M0 Y0 K0
Dark Grey
#292929
R41 G41 B41
C0 M0 Y0 K84
Typography
The font we use is Apercu. It is available for purchase at Colophon Foundry.
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